Recently, TCC had the pleasure of joining an inspiring campaign. EveryAGE Counts aims to fight ageism, which is a form of discrimination like sexism and racism. Ageism is widespread, normalised, and negatively affects the lives of many older people. By raising awareness of ageism, EveryAGE Counts hopes to create positive social change.
Attracting and keeping an audience who loves you is something films, TV, books, and games are great at doing. The existence of Comic Con is testimony to this. Comic Con (and other pop culture conventions) has become an international set of events run by a few different groups across the globe. With the biggest being San Diego Comic Con. Oz Comic Con has also grown over the years from its inauguration in 2012. These events and the media content displayed within them have cult like followings and can teach valuable lessons about gaining and keeping an audience.