Who better than Maureen Shelley, head of TCC, to give advice on marketing? Maureen has extensive experience helping businesses across the private, non-profit and government sectors achieve their marketing goals.
With this quick introduction, you’ll understand what SEO is, why it’s important, and how to use it to get your website high on Google’s search results.
Tenders and grants offer Aussie businesses fantastic funding opportunities. In 2018–19, the Australian Government awarded 78,150 tender contracts worth over $64 billion. And according to an Our Community Innovation Lab
Storytelling is not just for Pixar movies and Pulitzer prize-winners. Storytelling is a tool that any business can use. Stories can bring your messages to life, helping you better engage
Think back to the last time you were on your favourite social media platform. What did you do? You probably scrolled through dozens of messages before stopping at one that
Steps 1 -4 SEO Stuff – Big and Boring (sadly)! Step 1 – How Many Websites do you Have? How many URLs do you have as the home address for
The 2nd in a series of articles focusing on search engine optimisation (SEO), Maureen Shelley, examines Google’s Keyword Planner. She shows how to use this powerful tool.
In the first in our 5-part series on search engine optimisation (SEO), Maureen Shelley writes about how to use hacks and tools to develop your keywords to get your content ranking.
Copywriting – it’s easy to see it as the fluffy combination of advertising and journalism, and a copywriter as a dilettante, dabbling in both arts and excelling in neither. But that’s an unfair assessment.
I’m old enough to remember when a “click through” was what you did at the turnstile to get into the Royal Easter Show or cricket at the SCG. Yes, I grew up in Sydney. But now it has an entirely different meaning.