The Copy Collective

Make Marketing Admin Easy with these 3 Apps

June 10, 2021

Discover 3 easy-to-use apps that no small business can do without If you’re running a small business, you know how important it is to automate as many tasks as possible

3 Steps to Create Your Brand – A Guide for Small Businesses

April 16, 2021

Effective branding does more than connect you with your audience—it strengthens the bonds you create. Take your business to the next level by establishing your unique and authentic brand. Even

How to Write Better Headlines and Subject Lines

November 11, 2020

Think back to the last time you were on your favourite social media platform. What did you do? You probably scrolled through dozens of messages before stopping at one that

Creating amazing videos that speak the world of you

June 12, 2020May 13, 2020

In 2019 we made a series of videos for St Michaels, who provide supported accommodation and day activities for Tasmanians with disabilities. The videos were produced for their website, which we also worked on and aimed to give potential clients a glimpse into what St Michaels has to offer.

Curating your Digital Content

July 21, 2020March 4, 2020

Digital spaces are overflowing with content, in order to make your business stand out you need content that doesn’t get lost in the ever-growing vastness of cyberspace. We’ve put together four tips and tricks to help you curate the best content for your business.

Road sign that reads crisis ahead in front of a stormy sky

7 Steps to Save You from being Your Own Worst Enemy in a Time of Crisis!

July 21, 2020January 29, 2020

One of our most popular posts was one I wrote about 7 Steps to Separate you from the Good-Gone-Bad and the Just Downright Ugly. In the news then was Volkswagen, which admitted that 11 million of its cars failed to meet certain emissions standards but passed testing due to specially programmed “defeat devices”. The Prostate Cancer Institute was grappling with the news that Professor John Kearsley recent pleaded guilty to indecently assaulting a female colleague after he spiked her drink with bennies.

Being Social: The Importance of a Good Social Strategy

July 21, 2020October 23, 2019

Social media for marketing is not dead yet. Just this year, global media company Forbes called social media a “marketing marvel.” In this article, we’re going to look at why. Read on to find out how a good social media strategy benefits your brand.

The How and Why of Great Editorial Calendars

October 30, 2019October 2, 2019

Strategize for success with a great editorial calendar. This tool helps you publish content consistently, streamline your workflow, and keep traffic flowing to your site.

Time-Saving Cheats for Social Media Scheduling

July 21, 2020September 19, 2018

If you’re spending hours of every day on social media scheduling, you won’t see the return on investment that social media promises. Last year we looked at how to get huge results using social media. Now it’s time to get a handle on time-saving techniques to optimise your strategy. Don’t let social media scheduling swallow up your precious hours. Save time and money with the following tips.

3 Popular Video Types to Skyrocket your Social Media Engagement

July 21, 2020July 25, 2018

Gone are the days when video was considered a nice-to-have asset in a marketer’s toolkit. Today, small and medium businesses must connect with their target audience by using video. Social media channels like Snapchat, Instagram and Facebook offer customised video features to help you create great content.

Don't forget your free 15 minute consultation with Maureen

Sign up for newsletters