Copywriting – it’s easy to see it as the fluffy combination of advertising and journalism, and a copywriter as a dilettante, dabbling in both arts and excelling in neither. But that’s an unfair assessment.
Copywriting – it’s easy to see it as the fluffy combination of advertising and journalism, and a copywriter as a dilettante, dabbling in both arts and excelling in neither. But that’s an unfair assessment.