Sixty

You helped us get there. Thanks! Turning 60 is a big deal in most people’s lives and hitting the magic 60 mark for The Copy Collective is something we are

“Listen to this, it is important.”

“This sentence has five words. Here are five more words. Five-word sentences are fine. But several together become monotonous. Listen to what is happening. The writing is getting boring. The

Fifty

As The Copy Collective heads towards achieving 50 “likes” on Facebook, it put managing editor Maureen in reflective mood. I remember turning fifty. I asked my husband to organise an

Scene overlooking paris rooftops next to river with Eiffel Tower in backround

Paris

At The Copy Collective, when we want fashion advice or retail marketing copy we turn to our resident fashionista, Athina ‘Tina’ Antarakis. This young lovely has relocated from Barcelona to

Black Mac on plush bed with white sheets

In the beginning, there was the Word

The word is a powerful tool, especially when placed in order from left to right (or in some cultures, from right to left) with a bunch of other words. The