man reading newspaper to illustrate post on copywriting

Copywriting covets these 6 ½ journalism skills

Copywriting – it’s easy to see it as the fluffy combination of advertising and journalism, and a copywriter as a dilettante, dabbling in both arts and excelling in neither. But that’s an unfair assessment.

Text reading 'Mindfulness Activities For Children. 5 mindfulness exercises to try with your children to help them get through the pandemic' on a flora background

Mindfulness Activities For Children During the COVID-19 Pandemic

With the recent spike of new COVID-19 cases in Victoria, things are started to look ominous again in Australia as many worry about the potential return of lockdown. Although it is easy to get caught up in our own bubble, we should also remember that children are not immune to feeling anxious about the uncertainty of the state of the world. Regular practice of mindfulness exercises is an effective way to help our children to maintain their mental wellbeing during these uncertain times!

The back of a womens head and the webpage of the laptop she is looking at

How to know when to update your website design

You’re an online-aware business – that’s why you’re reading this blog. So you know it’s important to have a website that does the job.

But here’s a question: Have you thought about your website design lately?

Three people sitting around a laptop pointing at various parts of the screen

How to make your website more compelling

When it comes to your website and the copy that goes with it, be consistent with your ‘brand’ and the image that you want to present to your potential customers – and the world.

The backs of an elderly couple looking out across a tree filled landscape

How to Craft Content for a Social Cause

Recently, TCC had the pleasure of joining an inspiring campaign. EveryAGE Counts aims to fight ageism, which is a form of discrimination like sexism and racism. Ageism is widespread, normalised, and negatively affects the lives of many older people. By raising awareness of ageism, EveryAGE Counts hopes to create positive social change.